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Prime Video is also included in your membership. There are some killer originals, e.g He falls and boys, In addition to other movies and shows. You can also stream sports on Prime Video, including NFL Thursday Night Football and select MMA fights. Prime Video is purchased as a standalone subscription, costing $9 per month. Note that these plans, unfortunately, include commercials. If you’re a Prime member and want to enjoy the content without ads, it costs another $5 per month.
Prime Minister’s Day
I would be remiss to overlook Amazon’s members-only event, Prime Day. The semi-annual “holiday” has outdone both Black Friday and Cyber Monday in years past, but not every Prime Day deal is actually a deal. The WIRED Reviews team is always covering the action to make it easier to find good deals — our coverage is unique because we only write about deals on products we’ve personally tested and can verify are great buys, rather than flooding our reports with questionable third-party brands. This year, Prime Day will take place from June 23-26, and we expect a secondary Prime Day event to begin in the fall. Our team will be covering the best deals throughout the event.
Exclusive offers
Even outside of Prime Day, Amazon Prime members are eligible for special members-only discounts. You might be able to get a few bucks off of purchasing a portable charger, use a coupon on household essentials, or find lower prices on new Amazon devices. Individual discounts vary, but we see these types of promotions quite frequently — and as with Prime Day, not all of them are good.
Early Access Lightning Deals
During and outside special events like Prime Day, Black Friday, and Cyber Monday, Prime members get early access to select Lightning Deals. You will be able to shop 30 minutes before other customers. Whether Flash Deals are worth your money is a whole other discussion, but it’s a feature worth checking out.
Amazon day delivery
Are you overwhelmed by the sheer number of boxes at your door? (Honestly, as a product reviewer, I feel that way.) Amazon Day Delivery lets you schedule all of your deliveries to arrive on a specific day of the week. Instead of dealing with one or two boxes at a time for several days, you can receive one package with all your orders on any day you prefer. If you use Amazon Day Delivery, you won’t be restricted. This means that if you order something you need quickly, you can still choose the fastest shipping method. Amazon Day delivery is a good way to cut down on all that extra cardboard (and your carbon footprint).
Rewards for not rushing
If you don’t need your order to arrive right away, sometimes at checkout you’ll see a free no-rush shipping option. You might get a free digital credit to use on things like e-books or digital games, or you might get an instant discount on your order. (You can’t choose which of the two to get.) Be aware that rewards sometimes expire after a certain period.
Alexa+
Prime members get free access to Alexa+, the latest version of Amazon’s voice assistant. It uses generative AI and will cost $20 per month for non-Prime members when it leaves early access. According to Amazon, you’ll be able to speak naturally, request phrases however you like, receive personalized recommendations based on your preferences, create bedtime stories, and more.
GroupHub+
Amazon Prime members get free access to Grubhub+, which includes free delivery on some delivery orders, plus a variety of Prime-exclusive discounts at select restaurants throughout the year.
Amazon Fresh, Whole Foods, and Amazon Grocery
Amazon Fresh lets you order groceries through Amazon and have them delivered to your door. It’s not available in all areas, but it’s a different way to shop if you’re trying to avoid personal trips. You can also get a selection of products from Whole Foods available through Amazon Fresh. If you shop at Whole Foods in person, you can scan the smartphone app to get an additional 10 percent off storewide sales and take advantage of other member discounts available throughout the year.
There is a separate Amazon Grocery subscription that costs $10 per month or $99 per year. If you have SNAP or EBT benefits, you can get a 50 percent discount on a monthly plan. This subscription gives you free unlimited grocery delivery on orders of $25 or more from Whole Foods Market, Amazon Fresh, and select national retailers.
Amazon family
Amazon Family is a great way to share the benefits between multiple people living together. You can share membership privileges with up to two adults, four teens (ages 13-17, added before April 2025, or after January 1, 2026, where available), and four children. Parents can use this feature to approve teen requests or set up parental controls on children’s content. These privileges extend only to people living in the same residence.
Amazon reads first
Every month, Prime members can take advantage of Amazon First Reads. You’ll get at least one Kindle book from the selection for free. Non-members can get two books for $2 each. As a reminder, you can read Kindle books even if you don’t have a Kindle device, thanks to the free app available for phones and computers. (We also have a buying guide to help you choose the right Kindle.)
Initial reading
In addition to Prime Reads, Prime members have access to a large number of Kindle books through Prime Reading. There are over a thousand items to choose from. Aside from books, you can access audiobooks, magazines, as well as comics via Comixology.
Prime Gaming and Amazon Luna
Each month, Prime members are eligible for various rewards via Prime Gaming (formerly Twitch Prime). The page is redirecting to Amazon Luna now, but you can still continue to claim your monthly rewards…just you also You can access Amazon Luna Standard, a cloud gaming service, if you want. Amazon Luna gives you free access to many popular games, although streaming games can be a bit difficult. Prime Gaming includes in-game loot in a variety of popular games, free game downloads, free DLC and expansions, premium currency, and more. You can also get a free Twitch subscription, which are subscriptions for individual Twitch streamers (“Twitch subscriptions” usually cost money). With the free Amazon Prime subscription you can support the channels you enjoy, the creators make some money from the subscription, but it won’t cost you anything extra.
$10 off pre-orders for the game
This discount was much better, but it’s still worth considering if you’re in the market for a new video game. Sometimes, Prime members can get a $10 discount when they pre-order a game. Eligible titles appear here when available. Some video games also have free delivery on release day — just look for this shipping option when you pre-order the game.
Unlimited online photo storage
Prime members get access to unlimited full-resolution photo storage, plus 5GB of video storage. You can store, print, and share photos with the Amazon Photos app and back up everything to the cloud. (Printing is through Shutterfly, where Prime members get 45 percent off and free shipping on orders over $35.) If your account loses Prime status, you’ll need to pay at least $2 a month to continue storing your photos and videos, so this shouldn’t be your primary backup method. You may want to consider using one of these options as well.
Amazon Kids+ discount
Amazon Kids+ (formerly FreeTime Unlimited) is Amazon’s children’s content service. The service is compatible with many iOS, Android, and Amazon devices, such as Fire tablets. It offers a range of parental controls while giving kids access to age-appropriate shows, books, games, and the like. Amazon Kids+ costs $8 per month, but Prime members can get the subscription for $6 per month (or $79 and $48 per year, respectively).
Fuel saving
By linking your Amazon Prime account to Earnify, a loyalty app owned by BP, you can save as little as 10 cents per gallon of fuel at more than 7,500 participating gas station locations.
Additional privileges for specific customers
Are you expecting a new addition to your family? Select Prime members can claim a free Baby Registry Welcome Box by creating a registry with at least 10 unique items and $10 in purchases (themselves or others). Learn more here.
Prime RX offers select customers discounts on prescription medications. It’s a medical savings card that can be used at pharmacies across the country, including Amazon Pharmacy. These savings programs aren’t new — one similar program is GoodRx — and one might argue that giving Amazon information about your medications adds another layer to privacy concerns. However, the feature is free if you decide to use it, and it may be worth checking if you’re paying too much out of your pocket for prescription medications.
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