Google Meet launches AI-powered makeup feature

Google Meet finally has an AI-powered makeup filter for those days when you don’t want to apply real makeup before the meeting. The new capability will help Google Meet compete with other video conferencing apps that already have virtual makeup features, including Microsoft Teams and Zoom.

Google Meet offers 12 different makeup options to choose from, which can be found in the “Appearance” section under “Portrait touch-up,” a feature that has been available since 2023 to provide users with options such as skin smoothing, under-eye lightening, and eye whitening.

It is worth noting that Google says that virtual makeup will remain in place regardless of how the user moves on the screen, making it appear more authentic. So, if the user takes a sip of coffee, the filter will remain on their face instead of transferring to the cup.

Additionally, the feature will be disabled by default and the user can activate it either before or during the video call. Once you apply makeup style, Google Meet will remember your choices for future meetings.

The new AI-powered feature began rolling out on October 8 on mobile and web.