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📂 **Category**: AI,Apps,Startups,ai apps,atma sciences,Gizmo
💡 **What You’ll Learn**:
Gizmo, a TikTok-like app for coded applets, offers a new way to create interactive media. A relatively new mobile app from startup Atma Sciences lets anyone create experiences using text, images, sound and touch, which are then displayed in a vertical feed, similar to TikTok or Reels. But unlike traditional short video apps, you don’t just watch and scroll in Gizmo, you play, too.
Depending on which type of “Gizmo” you’re facing, you can tap the screen, swipe, click, draw, drag, and more to interact with the widget. These tools aren’t just toys but are more like digital games — things that can include interactive puzzles, memes, artwork, animation, or anything else a creator can dream up.
The result is an engaging and fun feed, where you can admire, comment on small creations and even remix existing instruments to create your own version, if you so choose.
Moreover, you don’t need to know how to program or even the activation code to get started. Alternatively, you can simply write an AI prompt to explain your idea using natural language.
The app then leverages AI coding technology to turn your idea into an interactive experience by generating the code that makes it work. As part of this process, Gizmo will also visually display your idea to ensure that each application functions correctly and runs smoothly. The apps are also vetted using artificial intelligence and human oversight to ensure user safety, according to the company’s FAQ notes.
Gizmo hails from a New York-based startup called Atma Sciences, co-founded by Rod Fawcett and Brandon Francis, along with CEO Josh Siegel and CTO Daniel Amitai. The company last year raised a $5.49 million seed round from First Round Capital and others, according to data from PitchBook. On the company’s website (which is also silly and interactive), the team explains that their focus is on combining “powerful technology with simple, elegant foundations,” starting with their creative app Gizmo.
None of the company’s founders responded to interview requests when reached by TechCrunch via multiple emails, investor requests, and via LinkedIn. One investor told us that the team is not yet ready for press. (Sorry!)
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TechCrunch was drawn to Gizmo because of the app’s growth potential and its unique approach to ambience coding (and a rare recommendation from my teenage son). The company envisions a world where anyone can create apps for fun, not just for a purpose, as is the case with other vibrant coding app platforms for small apps, like Anything, and others.
Although relatively new, Gizmo’s feed is not frequent. It’s packed with creative widgets, resulting in an experience that’s a bit like a cross between TikTok and the 3D interactive space designer, Rooms. But while Rooms offered the Lua programming language for those who wanted more advanced control over their creations, Gizmo keeps things quick and simple.
The app is incredibly easy to use. Simply write your claim, see the result, and adjust as needed. In one test, the AI quickly coded a small quiz, but we had to ask it to edit the title, which was truncated at the top of the screen.
The resulting creation can be shared in the app feed, messaged to a friend, or posted on social media using a unique URL.
According to data from market intelligence firm Appfigures, Gizmo has nearly 600,000 installs, about half of which come from the US, after being introduced without much fanfare less than six months ago. There were approximately 235,000 downloads in December alone, representing 39% of the total number of downloads.
Gizmo’s growth from October to December was 312%, with December installs up 50% month over month, and November installs up 180% from October.
The app is available on both iOS and Android.
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