Netflix is ​​expanding its revamped mobile app across Asia and is doubling down on its efforts in children’s games

Netflix is ​​upping its game in the mobile and gaming space, as revealed during the company’s recent APAC Product Innovation Expo.

During the event, Netflix outlined plans to expand its refreshed mobile experience to additional markets across the Asia-Pacific region, while also increasing its gaming ambitions with the ongoing rollout of Netflix Playground, a dedicated children’s gaming space.

Netflix is ​​also continuing to expand its redesigned mobile app. After rolling out the revamped experience in Australia, New Zealand, the Philippines, India and Malaysia earlier this year, Netflix plans to launch it in South Korea and Japan in July, with additional markets in the Asia-Pacific region to follow.

The centerpiece of the redesign is “Clips,” Netflix’s answer to the growing popularity of short-form video. The vertical video feed allows users to browse bite-sized content across the Netflix library, providing quick entertainment during moments when viewers may not have time to commit to an entire episode or movie.

Now Netflix is ​​taking this concept one step further. The company revealed plans to test themed clip collections, which would organize short videos around specific moods, genres and interests. These curated collections can contain everything from memorable reality TV moments to behind-the-scenes footage and podcast highlights.

Beyond streaming, Netflix continues to invest in gaming. The company announced that it is expanding Netflix Playground, a gaming hub designed specifically for kids. The latest addition will focus on “KPop Demon Hunters,” the hit anime musical that has quickly become one of Netflix’s signature family titles.

The new experience will launch with six mini-games, allowing fans to directly interact with characters and story elements from the film. The timing is not surprising, as the KPop film Demon Hunters has racked up over 518 million views in its first six months, making it one of Netflix’s biggest anime successes. Netflix is ​​likely looking to capitalize on viewer interest while creating additional reasons for families to stay within its platform.

Netflix Playground debuted in April in markets including the US, Canada and the UK, signaling the company’s intention to expand the concept globally.