🚀 Read this trending post from BBC Sport 📖
📂 **Category**:
💡 **What You’ll Learn**:
Tottenham earned £690m in income last year, according to data from UEFA’s report on European club finance and investment, which puts them in ninth place overall in Europe.
This income will take a serious hit if they are relegated to the Championship.
According to BBC Sport analysis, the cut could amount to £261m overall.
One key area where they could take a hit is in ticket revenue, which has earned the club £130m, the fifth highest on the continent.
Currently, Tottenham charge an average of £76 per fan per home match, with only five clubs in Europe charging more.
Since building their new stadium at a cost of around £1 billion, Tottenham have placed a heavy focus on selling hospitality tickets and corporate packages for matches in order to make the most of matchdays.
But they simply won’t be able to charge the same amount for an opening day match against a side like Lincoln City – currently chasing promotion from League One – in the Championship in August, if they end up finishing in the bottom three, and a drop in attendance is likely to come as well.
Elsewhere, Tottenham’s TV revenue will fall too. They will no longer have access to funds generated from the Premier League’s lucrative domestic and international broadcast deals, which last year meant Ipswich Town earned more broadcast revenue than Barcelona.
The tens of millions they earn in Champions League television income will be reduced to nothing unless they can win the tournament, which would guarantee them a place in next year’s competition even if they are playing second-tier football.
Furthermore, Tottenham’s record trading income of £269m last year is likely to take a major hit.
Sponsorship values such as kit manufacturer Nike and shirt sponsor AIA’s deals (collectively worth around £70m a year) will fall thanks to the relegation terms.
Playing four more home games in the Championship could have an impact on Spurs’ ability to host other lucrative events and concerts, which the club has placed a significant focus on.
“For a club with Tottenham’s ambitions and financial scale, relegation would not just be a short-term sporting setback,” says football finance expert Kieran Maguire. “The economics of English football make recovery a multi-year project.”
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